May 9, 2018
Over the last few days, we've talked about brands getting in trouble with the FTC for social media campaigns. So if the FTC is just going...
Read MoreMay 3, 2018
When I see an ad on social media, especially Instagram, I tend to scroll right on by. If I'm able to speed it up to get to whatever post...
Read MoreMay 1, 2018
As I scrolled through my Instagram feed this morning, I stopped to hover over a fashion blogger's photo of a new lipstick line from Tom Ford...
Read MoreApril 24, 2018
Lord of the Rings. What do you think of when you hear that? A timeless book trilogy, a huge movie franchise? At Pfeiffer Law, we think of...
Read MoreApril 23, 2018
These days, how many women see a cute dress in a blogger's Instagram post and track it down to buy it? Or more likely, click through the...
Read MoreApril 19, 2018
Who hasn't heard of Xbox One, right? Well, that didn't happen overnight. Once upon a time, the Xbox One was just an upgrade in the mind of...
Read MoreApril 18, 2018
Social media platforms have been used as public forums for quite some time, but that does not mean they ought to be used in such a way...
Read MoreApril 17, 2018
#ShareACoke. #LikeAGirl. #ShareYourEars. These are just a few of the hashtag marketing campaigns that have become a staple for brands...
Read MoreApril 16, 2018
Over the next few days on our blog, you're going to be seeing a lot of the FTC. Wait! Before you tune me out or close the page, I promise...
Read MoreApril 12, 2018
I would like for social media platforms to be run like a public forum, but since they are privately owned companies, they have the right to...
Read MoreApril 10, 2018
As American citizens, we all have the right to free speech. We are protected under the First Amendment to speak whatever we wish. In one...
Read MoreApril 5, 2018
As a public relations student and practitioner in 2018, I automatically feel compelled to say that Instagram is more effective for marketing...
Read MoreApril 2, 2018
In my opinion, Facebook is the superior social media platform for marketing and advertising. Facebook has a larger database of interests and...
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