June 13, 2018
Lawyers and filmmakers operate under similar guidelines in their respective occupations. Lawyers must frame their argument to be favorable...
Read MoreMay 30, 2018
Japanese citizens experienced their first-ever jury trial in which they could watch the proceedings unfold before their own eyes; in...
Read MoreMay 23, 2018
As more and more businesses look to influencers to disseminate messages about brand awareness on Instagram, it is important that these...
Read MoreMay 16, 2018
Often times, influencers on social media will re-post a brand's ad or Instagram picture; however, some believe that without a specific...
Read MoreMay 10, 2018
Chiara Ferragni, Kayla Itsines, Kourtney Kardashian. Odds are if you're into fashion or fitness or reality TV, then you've heard of all of...
Read MoreMay 9, 2018
Over the last few days, we've talked about brands getting in trouble with the FTC for social media campaigns. So if the FTC is just going...
Read MoreMay 3, 2018
When I see an ad on social media, especially Instagram, I tend to scroll right on by. If I'm able to speed it up to get to whatever post...
Read MoreMay 1, 2018
As I scrolled through my Instagram feed this morning, I stopped to hover over a fashion blogger's photo of a new lipstick line from Tom Ford...
Read MoreApril 24, 2018
Lord of the Rings. What do you think of when you hear that? A timeless book trilogy, a huge movie franchise? At Pfeiffer Law, we think of...
Read MoreApril 23, 2018
These days, how many women see a cute dress in a blogger's Instagram post and track it down to buy it? Or more likely, click through the...
Read MoreApril 19, 2018
Who hasn't heard of Xbox One, right? Well, that didn't happen overnight. Once upon a time, the Xbox One was just an upgrade in the mind of...
Read MoreApril 18, 2018
Social media platforms have been used as public forums for quite some time, but that does not mean they ought to be used in such a way...
Read MoreApril 17, 2018
#ShareACoke. #LikeAGirl. #ShareYourEars. These are just a few of the hashtag marketing campaigns that have become a staple for brands...
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