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How Long is Too Long?


Jon Pfeiffer is an experienced entertainment and copyright trial attorney practicing in Santa Monica. Jon is also an adjunct professor at Pepperdine University in Malibu, California where he teaches Media Law. COM 570 covers First Amendment issues as well as copyright, defamation and privacy.  

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  • Privacy , Privacy - Right of Publicity , Video
  • Jan 27, 2014

How Long is Too Long?

Statute of Limitations

Use it or lose it. This rule applies to so many aspects of life including lawsuits. You must timely act upon a right to sue or forever lose your right to sue. This time limit is known as the statute of limitations.

A statute of limitation sets the maximum amount of time that can pass after an event before a lawsuit is time barred. Most statutes of limitation are tied to the last date an event occurred. For example, the last day to file a breach of…

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  • Privacy , Privacy - Right of Publicity
  • Jan 21, 2014

Another Student’s View: What Not to Wear

Monica Fernandez, Pepperdine studentMonica Fernandez, a student in Jon Pfeiffer’s Fall 2013 Mass Communication Law class at Pepperdine University, wrote the following essay in response to the prompt: A freelance photographer snaps your picture while you are in front of the Malibu movie theatre. Two months later your picture appears in a new fashion magazine devoted to “what not to wear.” Your photo is featured as the top example of “don’t dress like this.” Should you have any remedies against the photographer? The magazine?

I’ve heard the saying go,…

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  • Pepperdine Student Comments , Privacy , Privacy - Right of Publicity
  • Jan 16, 2014

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