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The Value of Everlasting Fame

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Jon Pfeiffer is an experienced entertainment and copyright trial attorney practicing in Santa Monica. Jon is also an adjunct professor at Pepperdine University in Malibu, California where he teaches Media Law. COM 570 covers First Amendment issues as well as copyright, defamation and privacy.  

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  • Privacy , Privacy - Right of Publicity , Video
  • Jan 02, 2014

The Value of Everlasting Fame

During their lifetime a person can achieve frame from rare ability, dumb luck or a combination of the two. Only a fraction of those individuals who become famous during their lifetime have mass appeal after their death.  These actors, athletes and celebrities have achieved the rarest kind of fame - everlasting fame. There is a value to that fame.

According to Forbes magazine, five dead celebrities earned big bucks in 2012. In first place was Elizabeth Taylor, who died in 2011, but earned $210 million last year. Next was Michael Jackson, who died…

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  • Privacy , Privacy - Right of Publicity
  • Dec 09, 2013

Another Student’s View: Displaying a Celebrity‚Äôs Headshot

Chelsea Blackwell, Displaying a Celebrity's HeadshotChelsea Blackwell, a student in Jon Pfeiffer’s Fall 2013 Mass Communication Law class at Pepperdine University, wrote the following essay in response to the question: You get a signed headshot from a celebrity. Your parents are so excited that they frame the picture and hang it in the lobby of their business. The celebrity’s lawyer demands that your parents take the picture down. What should they be able to do? What would you tell them to do?

The parents should…

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  • Pepperdine Student Comments , Privacy , Privacy - Right of Publicity
  • Nov 30, 2013

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